Jason Binn (born 1968) is an American publisher and entrepreneur known for founding

Niche Media Jason Binn (born 1968) is an American publisher and entrepreneur known for founding Niche Media and DuJour Media. Biography Binn was born in 1968 to Moreton and Penny Binn in Roslyn, New York. He graduated from Boston University's College of ...

and DuJour Media.

Biography

Binn was born in 1968 to Moreton and Penny Binn in

Roslyn, New York Roslyn ( ) is a village in the Town of North Hempstead in Nassau County, on the North Shore of Long Island, in New York, United States. It is the Greater Roslyn area's anchor community. The population was 2,770 at the 2010 census. History Ro ...

. He graduated from

Boston University Boston University (BU) is a private research university in Boston, Massachusetts. The university is nonsectarian, but has a historical affiliation with the United Methodist Church. It was founded in 1839 by Methodists with its original campu ...

's College of Communications in 1986. He serves on the university's advisory board. Binn married Haley Lieberman in December 2003. They have three children and resided together in

New York City New York, often called New York City or NYC, is the List of United States cities by population, most populous city in the United States. With a 2020 population of 8,804,190 distributed over , New York City is also the L ...

. before separating in 2016.

Publishing career

At 23, he began his publishing career at

D'Arcy Masius Benton & Bowles D'Arcy Masius Benton & Bowles was an advertising agency in the United States with 131 offices in 75 countries. The company was founded in 1906 as the D'Arcy Company in St. Louis, Missouri. Early clients included Coca-Cola and Anheuser-Busch. Du ...

. After graduating from Boston University, he built media brands across the country. Upon moving to

South Florida South Florida is the southernmost region of the U.S. state of Florida. It is one of Florida's three most commonly referred to directional regions; the other two are Central Florida and North Florida. South Florida is the southernmost part of th ...

, he founded Ocean Drive magazine in 1992, a luxury publication focusing on the

Miami Miami ( ), officially the City of Miami, known as "the 305", "The Magic City", and "Gateway to the Americas", is a East Coast of the United States, coastal metropolis and the County seat, county seat of Miami-Dade County, Florida, Miami-Dade C ...

lifestyle. In 1998, he founded

, a publisher of regional luxury magazines including ''Hamptons Magazine'' ( The Hamptons, Long Island, New York), ''

Aspen Peak ''Aspen Peak'' is a regional magazine that was founded by Niche Media's Jason Binn. Niche Media was later renamed GreenGale Publishing. The publication primarily targets Aspen's most affluent residents and visitors. Niche Media was founded by Jaso ...

'' (

Aspen, Colorado Aspen is a home rule municipality that is the county seat and the most populous municipality of Pitkin County, Colorado, United States. The city population was 7,004 at the 2020 United States Census. Aspen is in a remote area of the Rocky Mounta ...

), ''Boston Common'' (

Boston, Mass Boston (), officially the City of Boston, is the capital city, state capital and List of municipalities in Massachusetts, most populous city of the Commonwealth (U.S. state), Commonwealth of Massachusetts, as well as the cultural and financ ...

), ''Capitol File'' (

Washington, D.C. ) , image_skyline = , image_caption = Clockwise from top left: the Washington Monument and Lincoln Memorial on the National Mall, United States Capitol, Logan Circle, Jefferson Memorial, White House, Adams Morgan, ...

)., ''Gotham'' (

New York New York most commonly refers to: * New York City, the most populous city in the United States, located in the state of New York * New York (state), a state in the northeastern United States New York may also refer to: Film and television * '' ...

), ''

Los Angeles Confidential The Greenspun Media Group is an independent company and was a wholly owned subsidiary of The Greenspun Corporation. Headquartered in Henderson, Nevada, the group has over 60 years experience in the Las Vegas Valley. Beginning with the ''Las Vegas ...

'', ''Vegas Magazine'' (

Las Vegas Las Vegas (; Spanish for "The Meadows"), often known simply as Vegas, is the 25th-most populous city in the United States, the most populous city in the state of Nevada, and the county seat of Clark County. The city anchors the Las Vegas ...

) and ''Michigan Avenue'' (

Chicago (''City in a Garden''); I Will , image_map = , map_caption = Interactive Map of Chicago , coordinates = , coordinates_footnotes = , subdivision_type = Country , subdivision_name ...

). In 2010, Binn was appointed Chairman of Niche Media Holdings LLC. In the same 2010, Binn was the Chief Advisor to Gilt Groupe, an online luxury shopping company In 2012, Binn founded DuJour Media, his first major media launch since he sold Niche Media in 2006. DuJour's publications include Gotham Los Angeles,

and DuJour Magazine, the quarterly released chief publication, that caters to those who have a minimum net worth of $5 million. Since 2016, he has been executive director of JetSmarter, Inc.

Awards and recognition

In 2005, Binn was profiled in Forbes magazine's "Forbes 400", and was awarded Ernst & Young's "Entrepreneur of the Year." In 2007, he was the only media member inducted into the American Advertising Federation's “Advertising Hall of Achievement”. In 2008, he was listed in Crain's “40 Under 40” list of successful entrepreneurs. In fall 2012, ''

Crain's New York Crain Communications Inc is an American multi-industry publishing conglomerate based in Detroit, Michigan, United States, with 13 non-US subsidiaries. History Gustavus Dedman (G.D.) Crain, Jr. ( Gustavus Demetrious Crain, Jr.; 1885–1973), pre ...

'' credited Binn with making print magazines more successful in a time when print is losing market to digital media. He was also recognized by

American Advertising Federation The American Advertising Federation (AAF), headquartered in Washington, D.C., is the oldest national advertising trade association in the United States. The AAF also has 15 district operations, each located in and representing a different region o ...

. In 2008 he was a recipient of Boston University's Distinguished Alumni Award for Service to Profession for his work in the field of

communications Communication (from la, communicare, meaning "to share" or "to be in relation with") is usually defined as the transmission of information. The term may also refer to the message communicated through such transmissions or the field of inquir ...

and

media Media may refer to: Communication * Media (communication), tools used to deliver information or data ** Advertising media, various media, content, buying and placement for advertising ** Broadcast media, communications delivered over mass el ...

References

{{DEFAULTSORT:Binn, Jason 1968 births American magazine founders American magazine publishers (people) Businesspeople from New York (state) Boston University College of Communication alumni Living people People from Roslyn, New York 20th-century American Jews 21st-century American Jews